Web Development: From Ink to Link

Trends of Digital media have been on the rise for the better part of a decade now. The world, by this means, has witnessed a Digital Revolution. An entire generation dedicated to taking everything offline, online. We, as a person of the 21st century, are witnessing a new era of innovation. Everyday there are people…

What is Social Media Marketing? Why it Relevant?

In the 21st century, we have seen the shift of paradigm for interaction from offline, or in-person basis to a virtual platform. Interaction is no longer limited by the constraints of physical presence, time, topic, or clash of interest. Virtual platforms have made it possible for people to modify and customize interaction, whilst also keeping…

SEO and Lead Generation: Trends in 2019 and Beyond

It would be true to say that, even though, “Digital Marketing”, is a subsidiary of marketing, its scope is just as big. Digital Marketing encompasses various elements that make it a vast and diverse form of marketing. Digital Marketing can be broadly classified into two categories, organic and inorganic. The basic difference between the two…

Growing your Business in 21st Century

The current trends in marketing have seen a substantial innovation in all aspects. The entire paradigm of marketing has changed from what it was a couple of years ago. Traditional techniques of sales promotion have taken a back-step as more and more people are now looking to cut their cost on marketing. Forgoing the traditional…